Over 750,000 students worldwide have used this best-selling book to understand and explore strategic management through their academic and professional careers.
The 8th edition builds on these strengths, including coverage of key topic areas in this fast-moving discipline such as internationalisation, innovation and entrepreneurship. It is written for students of Strategic Management at all levels.
Gerry Johnson is Professor of Strategic Management at Lancaster University. Kevan Scholes is Visiting Professor of Strategic Management at Sheffield Hallam University. Richard Whittington is Professor of Strategic Management at University of Oxford.
# Paperback: 620 pages
# Publisher: Financial Times/ Prentice Hall; 8 edition (18 Dec 2007)
# Language English
# ISBN-10: 140588732X
# ISBN-13: 978-1405887328
|Prentice Hall Exploring Corporate Strategy 8th.pdf||9.31 Mb|